Instagram is one of the major social media platforms that users use to connect with loved ones and share the major events of their lives. Creators create niche-specific content to entertain audiences, become influencers, and also build their profiles. Businesses promote themselves on Instagram and strive to provide good-quality products and services. With varied types of audiences, Instagram is such a resourceful platform that it also offers valuable features. The Instagram story features help increase engagement. Engagement is essential to build a strong audience base and grow as a creator or business.
What is Engagement on Instagram?
Engagement on Instagram means the number of interactions happening in your account generated through your posts, reels, and stories. When your followers engage with your content, that action is counted as an engagement. The best way to boost engagement is to buy Instagram story views This increases the overall engagement. You can find insights on engagement by going to the professional dashboard. To find engagement in your Instagram story, first go to the place where you view the Instagram story count. Then, click the button next to the view count of stories. Engagement is crucial as the algorithm uses it to decide how important the content is. The more engagement you have, the more probability your content will be promoted and shown in users’ feeds.
Ways to Use Instagram Stories to Increase Engagement
Take measures to boost your engagement and unlock a greater level of fame. With the Instagram story feature, there are endless possibilities to increase engagement. Here is a list of the best ways possible.
- “Add yours” sticker
- Share a tip and ask for ratings
- Host giveaways
- Get feedback
- Share a reel and a question
- Share user-generated content
“Add Yours” Sticker
Start your own trend with the “Add yours” sticker. First, you need to share something with a context and ask your followers to add pictures relevant to the context. Once you’ve shared your story, others can add their own stories to the responses by tapping the sticker. For example, you can ask for their current read or anything as simple as the thing right next to them. Sharing such snaps boosts engagement.
Share a Tip and Ask for Ratings
Rating stickers have options for you to choose an emoji, and you can allow your users to rate something by dragging the emoji horizontally. With the rating sticker, you can ask for ratings. Share information and ask if it is useful. Your audience can rate it by emoji. Using such stickers saves the audience time. Many wouldn’t be ready to reply to a story by typing in words. In this fast-paced world, even replying is a time-consuming task. These stickers make the process short. The audience can convey their response with just a click or by dragging.
Host Giveaways
When you host giveaways through Instagram stories, it can pull engagement in a shorter time. Decide on the entry requirements and offer exciting prices. This will get you more participants. You can demand that the participants follow your accounts and share your content. People will not feel forced because of the worthy prices you offer.
Get Feedback
You can get feedback through your Instagram story by placing polls. You can initiate a random conversation with a question sticker. Note how many people interact and what they say about you. This is a form of feedback. Ask for suggestions for improvement and reduce the strangeness associated with your handle. If your story views are fewer and insufficient to pull good engagement rates, you can approach EarnViews and uplift your Instagram presence.
Share a Reel and a Question
You can share other people’s reels and posts in your story. In this way, you can support each other and gain the support of fellow creators. Engaging to support other creators is one of the favorite activities of the algorithm. You can add a question sticker along with the reels in your story. This can initiate deep discussions, too.
Share User-Generated Content
User-generated content is essential for any brand to gain credibility. A few examples of user-generated content can be unboxing videos, hauls, reviews, and testimonials. Encourage users to mention you and use a customized hashtag. In this way, you can track user-generated content. Sharing it in your story validates the users and gains trust. This also helps encourage your followers to create more user-generated content.
Wrapping Up:
Instagram has become a part of everyday life. If something good happens, people share it on Instagram. If something upsetting happens, people seek comfort in the relatable quotes on Instagram. Creators and businesses also use such a platform to entertain and be useful to people. In such a platform, Instagram stories play a pivotal role in pulling and gauging engagement rates. With the tips given in this article, harness Instagram stories to drive engagement.